The Terra Nova Automotive Group is proud to announce the acquisition of Riverview Motors in Grand Falls-Windsor, officially operating as Terra Nova Chevrolet Buick GMC. This marks an exciting new chapter for both organizations and reaffirms Terra Nova Automotive Group’s commitment to serving the people of Newfoundland and Labrador with trust, integrity, and community connection.

A family business with deep roots in the province, the Terra Nova Automotive Group and the Russell family continues to build on a proud legacy of automotive excellence. The group now includes Terra Nova GMC Buick in St. John’s — a long-standing family name in customer service and vehicle expertise for over 90 years— and the newly renamed Terra Nova Chevrolet Buick GMC in Grand Falls-Windsor, a dealership with decades of dedication to the people of Central Newfoundland, as well as CarStar Collision St. John’s, CarStar Collision Bay Roberts, Custom Automotive and Centsible Car and Truck Rentals.

Dealer Principal and CEO of the Terra Nova Automotive Group, Alexia Russell Feltham, is a third-generation dealer who assumed operational leadership of Terra Nova GMC Buick from her father Doug Russell in 2021. As dealer, Ms. Russell Feltham stands out as a leading female dealer in Newfoundland and Labrador who continues to build on the strong values instilled by her father and grandfather, while advancing the company’s commitment to its customers, its community, and the automotive industry across the province.

“At Terra Nova Automotive Group, we believe in more than just selling and servicing vehicles — we believe in building relationships that last for generations,” said Ms. Russell Feltham. “This acquisition marks an exciting step in expanding our ability to serve customers, support our employees, and strengthen our presence in communities across Newfoundland and Labrador. The future of the automotive industry is bright — driven by innovation, consumer confidence, and meaningful investments such as this.”

As part of this transition, Craig Marsh, former General Sales Manager at Terra Nova GMC Buick in St. John’s, will assume the role of General Manager at Terra Nova Chevrolet Buick GMC in Grand Falls-Windsor, overseeing all operations at the dealership. With over 30 years of automotive experience, Marsh brings extensive knowledge and enthusiasm to his new position. His leadership will help guide the Grand Falls-Windsor team through a smooth transition while maintaining the dealership’s strong local reputation for service and integrity.

“I’m honoured to step into this new role and continue the strong legacy built here in Grand Falls-Windsor,” said Marsh. “This community values loyalty, pride, and connection — the same principles that drive Terra Nova. I look forward to delivering exceptional service and strengthening our ties within the community.”

Outgoing Dealer Principal of Riverview Motors, Paul Howard, said, “My father, Frank Howard, started this business in 1970 and then on to me. His core value, and mine, was family with staff and customers treated as extensions as such. I have known Alexia for a while and her father since the 1990s and I can’t think of a better fit for this dealership for shared culture and values than Alexia and her team. I am confident that this dealership will continue to provide an excellent sales and service experience for our customers going forward and I wish Alexia, Craig, and all the staff at Terra Nova Chevrolet Buick GMC all the best success for the future.”

Terra Nova Automotive Group is proud to serve both St. John’s and Grand Falls-Windsor as more than just a dealership—it is a committed partner in the community. Customers at both locations can expect the same friendly, knowledgeable, and professional service, while supporting community initiatives that make a difference in the region.

“For us, growth has never been just about business — it’s about people,” said Ms. Russell Feltham. “Expanding into Central Newfoundland deepens our connection with the communities we call home and continues supporting the customers and families who’ve trusted us for generations. We’re also thrilled to welcome the team in Grand Falls-Windsor to the Terra Nova family.”

Terra Nova Automotive Group thanks customers for their patience as Riverview Motors is integrated into Terra Nova’s operations, ensuring a seamless experience at both locations, with the same high level of service and community connection, with operations continuing as usual.